Taiwan-New Southbound Digital Trade Talent Cultivation 2022：Create a compelling social commerce strategy
Consumer shopping habits are changing because of social media growth and outbreak. The trend of e-commerce now is using social media platforms to promote and sell products and services. The global social media has created e-commerce functions on its platform, such as Facebook Marketplace、Facebook Live、Instagram shopping. With more e-commerce functions on social media, selling strategy has been deconstructed. How consumers become loyal fans is important for business owners. With compelling social commerce strategy, business owners could react with consumer immediately and increase customer loyalty. Taiwan’s e-commerce model was developed following the diversified competition and training of Taiwan's e-commerce market, and thereby enable Taiwan's e-commerce companies to spring up rapidly. Lecturers from dipp, Inc. has been specially invited to this “Taiwan-New Southbound Digital Trade Talent Cultivation” as a secret weapon to help e-commerce companies fill consumer shopping carts and to provide new perspectives on e-commerce operations!
1. Upon successful completion of the course and achievement test, participants will be awarded an authorized e-certificate by the organizer.
2. The whole course is conducted in English and free of charge. It can help participants grasp business opportunities! So, what are you waiting for? Grab this great opportunity and register now!
- Dates and Times: September 27 - October 13; a 3-week course every Tuesday and Thursday, for a total of 6 hours; 20:00-21:00 (GMT+8 for Taiwan, Malaysia, and the Philippines), 19:00-20:00 (GMT+7 for Indonesia, Thailand, and Vietnam), and 18:30-19:30 (GMT+6.5 for Myanmar).
- Advisor: Bureau of Foreign Trade, MOEA
- Organized by: Commerce Development Research Institute(CDRI)
、 Institute for Information Industry (III)
P.S. After registering, notification of the course platform will be sent three days before the start of the course.
- Course：
- E-commerce vs. Social commerce
- Why do brands care about being social
- How to boost sales by being social
- Training the right social selling team
- Social selling in the age of E-commerce
- Social selling experience sharing
Contact Information
Name: Louis Chen
Phone: 886-2-6631-8586
Email: Louischen@iii.org.tw
